SharkNinja Opens Walmart Store to Boost Holiday Reach

This article first appeared on GuruFocus.

SharkNinja (NYSE:SN) just scored a big win ahead of the holidays it's officially teaming up with Walmart to launch a dedicated Shark Beauty store on Walmart.com. Now, shoppers can snag the brand's bestselling dryers, stylers, and beauty gadgets straight from one of the biggest online marketplaces in the world.

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The new storefront gives customers easy access to authentic Shark Beauty products all with free shipping and prices that match what you'd find on Amazon (NASDAQ:AMZN). It's a big move for SharkNinja as it leans into e-commerce partnerships to grab more visibility during the busiest shopping season of the year.

Walmart's VP of Beauty Merchandising, Vinima Shekhar, called the launch a perfect fit. We want to make beauty accessible for everyone, every day, she said, adding that Shark Beauty's tech-powered products bring salon-level results right into people's homes. this partnership could make SharkNinja a bigger player in the beauty aisle this holiday season.

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