Surprise S&P 500 entrant launches unexpected trading feature

Robinhood Markets (Nasdaq: HOOD), the e-trading platform that offers stocks and cryptocurrencies, recently got added to the S&P 500 index.

On Sep. 9, the exchange made a major announcement for users who depend a lot on social media for exchanging trading ideas.

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Robinhood Social

The platform said it will launch a social media feature called Robinhood Social within its app, where users can share their gains, losses, strategies and make real-time market moves.

Set to be launched the next year, Robinhood Social would let users follow their favorite traders with verified accounts to learn best practises.

All trading moves posted by Robinhood customers will be verified and live so that there is transparency around what's being shared on the platform.

It would also let users follow even the market’s biggest power players such as politicians, insiders, and hedge funds — based on publicly reported trades — even if they aren't on the Robinhood app.

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Since the Social feature will be a part of the Robinhood App, a user can execute trades, share them, and learn from other expert traders without switching apps.

Available at no additional cost, Robinhood Social will launch by invitation only to a select number of U.S. customers early next year. Availability to the broader user base is expected to follow later.Vlad Tenev, chief executive officer of Robinhood Markets Inc., speaks during the Bitcoin 2025 conference in Las Vegas, Nevada, US, on Tuesday, May 27, 2025.Getty Images

“Robinhood is no longer just where you trade – it’s your financial superapp,” said Robinhood CEO Vlad Tenev.

HOOD stock jumps 17% since S&P 500 inclusion

The company's stock has jumped 17% since it got included in the S&P 500 index and closed at $118.50 on Sep. 9.

HOOD was trading at $119.70 in pre-market hours.

This story was originally reported by TheStreet on Sep 10, 2025, where it first appeared in the Investing section. Add TheStreet as a Preferred Source by clicking here.

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