{
    "id": "GRW-035",
    "category": "GRW",
    "title": "銷售管理費的經營槓桿",
    "question": "企業是否能在不用同比例增加管理費下擴大銷售？",
    "chart": "multi",
    "metric": "營收增速減 SG&A 增速（百分點）",
    "secondary": "SG&A 費用率（%）",
    "x": "財政季度",
    "y": "增長差（百分點）",
    "panels": [
        "增速差",
        "SG&A費用率",
        "營業利率"
    ],
    "filters": [
        "股票 / 行業",
        "財政年度 / 季度",
        "計算口徑"
    ],
    "apis": [
        "FUND"
    ],
    "calculation": "以可比正基期計收入與 sellingGeneralAdministrative 同比差，並列 SG&A / 收入及營業利潤率。",
    "caveat": "SG&A 可能含行銷、重組或股份薪酬；增速差不直接等於新增客戶效率。；預覽數值全為合成示例，非即時行情。非美股及港股欄位、歷史深度按股票實際覆蓋。",
    "data_class": "衍生",
    "complexity": "中",
    "audience": "進階",
    "reach": 7,
    "frequency": 6,
    "decision": 9,
    "clarity": 8,
    "sample_labels": [
        "季度1",
        "季度2",
        "季度3",
        "季度4",
        "季度5",
        "季度6"
    ],
    "cadence": "新財報入庫後重算；每週檢查資料修訂",
    "category_name": "成長與財務品質",
    "score": 73.0,
    "requires_user_input": false,
    "requires_extra_plan": false,
    "source_urls": [
        "https://eodhd.com/financial-apis/stock-etfs-fundamental-data-feeds"
    ],
    "rank": 528,
    "stage": "P3",
    "svg_file": "mockups/0528-GRW-035.svg",
    "demo_fingerprint": "d10a9d930610dae8",
    "collection": "catalogue",
    "sample_annotation": {
        "sample": true,
        "as_of": "2026-10-16",
        "notice": "Charts and tables for this report are generated, deterministic synthetic sample observations for educational layout and unit demonstration only. No provider, market data or analysis engine is called, and nothing here is a statement about real securities.",
        "notice_zh": "此報告的圖表與數據為確定性生成的合成示例數據，僅供教育及版面展示；並無連接任何資料供應商或實際分析引擎，不代表任何真實證券的表現。",
        "default_filters": {
            "symbol": "0700.HK",
            "period": "1Y",
            "benchmark": "HSI"
        },
        "filters": {
            "symbol": [
                "0700.HK",
                "0005.HK",
                "AAPL.US",
                "MSFT.US",
                "SPY.US",
                "BTC-USD.CC"
            ],
            "period": [
                "1Y",
                "3Y",
                "5Y"
            ],
            "benchmark": [
                "HSI",
                "SPX",
                "BTC"
            ]
        },
        "library": {
            "version": "2026-10-19",
            "source": "https://chatgpt.com/share/6ad67223-c610-83e8-adb2-33aaf792e584",
            "sample": true
        }
    }
}