Lanoy, Nature’s Sunshine SVP, sells $82k in shares

Jonathan David Lanoy, SVP, Chief Accounting Officer at Nature’s Sunshine Products Inc (NASDAQ:NATR), sold 5,000 shares of the company’s common stock on August 13, 2025. The shares were sold at a price of $16.51, for a total transaction value of $82,550. The transaction occurred near the stock’s 52-week high of $18.06, with the company showing impressive gross profit margins of ~72% and maintaining a strong financial health rating according to InvestingPro analysis.

Following the transaction, Lanoy directly owns 50,051 shares of Nature’s Sunshine Products Inc. While this insider sale is notable, InvestingPro data shows management has been actively buying back shares, and the company’s current market valuation suggests it may be undervalued. For detailed analysis and additional insights, explore the comprehensive Pro Research Report available for NATR, one of 1,400+ stocks covered in-depth on InvestingPro.

In other recent news, Nature’s Sunshine Products Inc. reported a strong second quarter for 2025, surpassing earnings expectations. The company achieved an earnings per share (EPS) of $0.35, significantly higher than the projected $0.17. This represents a 105.88% surprise, highlighting the company’s operational efficiency. Despite the positive earnings result, the stock saw a decline, possibly reflecting investor caution or external market factors. These developments are part of the company’s recent activities and performance.

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