Coinbase CEO predicts an unbelievable target for Bitcoin

Coinbase (Nasdaq: COIN) CEO Brian Armstrong predicts that the price of Bitcoin will rise to $1,000,000 by 2030, and he is citing regulatory clarity, an increase in government adoption, and big demand from institutions as catalysts for its continued rise.

Armstrong told Fox Business that there "are a couple of big tailwinds" such as bipartisan progress on crypto legislation, U.S. efforts to create a strategic Bitcoin reserve, and continued ETF inflows, which he thinks could supercharge adoption. He added:

"There's a good chance that Bitcoin could reach $1 million per coin by 2030. Regulatory clarity, the U.S. government beginning to hold Bitcoin, and a significant influx of institutional investment through Bitcoin ETFs could be massive drivers of demand."

Armstrong notes that Bitcoin's evolution is a hybrid between gold and equities, highlighting its growing role as both a hedge and an asset of choice in uncertain times.Coinbase CEO Brian Armstrong.Steven Ferdman/Getty Images/TS

Trump's pro-crypto policy push

On the policy side, Armstrong commended the Trump-era work in pushing forward legislation, including the GENIUS Act, which established clear regulations for stablecoins.

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He also pointed to a bipartisan movement on more general market structure legislation, which seeks to define how non-stablecoin assets, such as Bitcoin and Ethereum, should be regulated. "This freight train has left the station," Armstrong said, "There are people on both sides of the aisle in the Senate eager to get this legislation put on the books."

Coinbase to replace banks

Armstrong stated that while legacy banks have attempted to slow down reforms, the bipartisan momentum in Congress makes him "more bullish than ever" in getting regulatory breakthroughs.

Looking to the future, Armstrong reiterated his vision for Coinbase to be a "bank replacement" for consumers – not just for trading but also for payments, rewards, and everyday financial services. He referenced Coinbase's new credit card, which offers 4% Bitcoin rewards, as a step in that direction. Armstrong put it:

"Crypto can make the financial system more modern, fair, and efficient. Our job is to keep pushing on that frontier."

Coinbase helped Kevin Durant get his Bitcoin back

Armstrong recounted a story about NBA star Kevin Durant, an early investor in Coinbase who ended up losing access to his account after forgetting his password. However, Armstrong clarified that they assisted him in regaining access.

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Related: What is Bitcoin mining? Explained

This story was originally reported by TheStreet on Sep 24, 2025, where it first appeared in the Investing section. Add TheStreet as a Preferred Source by clicking here.

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