(Bloomberg) — President Donald Trump’s move to extract a 15% sales tax from Nvidia Corp. (NVDA) on certain semiconductors sold in China did nothing to damp investor enthusiasm for the world’s most valuable company.
Most Read from Bloomberg
The US-Canadian Road Safety Gap Is Getting Wider Sunseeking Germans Face Swiss Backlash Over Alpine Holiday Congestion To Head Off Severe Storm Surges, Nova Scotia Invests in ‘Living Shorelines’ Five Years After Black Lives Matter, Brussels’ Colonial Statues Remain For Homeless Cyclists, Bikes Bring an Escape From the Streets
A look at balance-sheet math goes a long way to explaining why. In the first quarter, Nvidia said it sold $5.5 billion in products to China, roughly 13% of its total. The chips exposed to the Trump tax accounted for about 80% of that, or just under $5 billion.
That means the Santa Clara, California-based firm could send some $700 million per quarter to the Treasury — hardly chump change. But for a company that churns out $20 billion in profit a quarter and increases sales by a similar amount - a rate of growth it’s sustained throughout the AI boom — paying the tax barely registers.
“I don’t think it’s that big of an issue,” said Larry Tentarelli, founder of Blue Chip Daily. “If it was their overall revenue base, it would be a big problem. But because China is not the biggest proportion of their revenues, it’s a speed bump.”
Nvidia shares slipped Monday after the tax was disclosed, then rallied to a fresh record Tuesday in a broad market advance. The chipmaker’s shares have doubled since early April, pushing its market value past $4.4 trillion. Similarly, AMD (AMD), which agreed to the same tax, closed at the highest in more than a year on Wednesday, bringing year-to-date gains to 53%.
Nvidia reports second quarter earnings on Aug. 27. Analysts expect it will report earnings growth of 44% on a 53% surge in revenue to $45.9 billion.
That’s not to say the clouds have completely lifted in China. Bloomberg News reported this week that Beijing has encouraged local firms to avoid using Nvidia’s chips — a move that could limit sales.
NasdaqGS - Delayed Quote•USD
(NVDA)
Follow View Quote Details
181.59
-1.51
(-0.83%)
At close: August 13 at 4:00:02 PM EDT Advanced Chart
And worries abound that chipmakers will increasingly become ensnared in federal trade policy or that China could make a more formal recommendation to ban certain US chips altogether.
“It is a hard game to know how this will play out. I would almost consider the stocks absent this news,” said Michael Matousek, head trader at U.S. Global Investors Inc. “If you already liked them, there’s potential for upside from China, but there are risks this could change again.”
Story Continues
None of that, though, seems to register among investors betting that red-hot demand for AI infrastructure will continue to burn. The trend has lifted shares of Nvidia from their April lows alongside Magnificent Seven peers deemed AI winners, including Meta Platforms Inc. and Microsoft Corp.
The tax news is “mostly empty calories,” Citigroup’s Christopher Danely wrote in a note this week on AMD. “We view this as not material given the low margins of these products, and these AI GPUs could be banned in China again.”
At Bernstein, analyst Stacy Rasgon worries about the precedent the Trump tax sets. The arrangement “might raise some money, but doesn’t seem to address any strategic issues beyond a grab for dollars,” he wrote in a note published Aug. 11.
Regardless, Nvidia shares will rise or fall on its ability to deliver sales of cutting-edge chips, most notably its Blackwell products.
“What’s more important is the trajectory of Blackwell and whether or not Blackwell is going to meet or exceed expectations,” said Melissa Otto of Visible Alpha LLC. “That’s what the market has priced in. That’s where we see the biggest uplift in demand and growth. And so that is ultimately what is going to drive the earnings expectations and valuation for the stock.”
That major question, along with the trade uncertainty and Nvidia’s rally do leave the shares exposed to profit-taking ahead of the Aug. 27 report.
“I’m not going to bet on whether this stays a positive,” said Alvin Nguyen, senior analyst at Forrester. “There have been so many rapid changes, there’s still so much uncertainty, and we need to see stability in trade.” Sign up for Yahoo Finance's Week in Tech
Subscribe
By subscribing, you are agreeing to Yahoo's Terms and Privacy Policy
Top Tech Stories
Hon Hai Precision Industry Co. posted a better-than-projected 27% rise in profit over the June quarter and projected accelerating sales growth from its key AI server business. China’s biggest tech companies are bouncing back after years on the ropes with outsized ambitions to dominate in everything from robots and smart glasses to cheap meals. But investors want them to focus their spending where it counts — AI. Apple Inc. is plotting its artificial intelligence comeback with an ambitious slate of new devices, including robots, a lifelike version of Siri, a smart speaker with a display and home-security cameras. Lenovo Group Ltd. reported better-than-expected profit after companies accelerated PC purchases to get ahead of possible new US tariffs.
Earnings Due Thursday
Earnings Premarket:
CSP Inc. (CSPI US) Earnings Postmarket:
Applied Materials Inc. (AMAT US) Digimarc Corp. (DMRC US) Globant SA (GLOB US)
—With assistance from Subrat Patnaik and David Watkins.
Most Read from Bloomberg Businessweek
Americans Are Getting Priced Out of Homeownership at Record Rates Dubai’s Housing Boom Is Stoking Fears of Another Crash Bessent on Tariffs, Deficits and Embracing Trump’s Economic Plan Why It’s Actually a Good Time to Buy a House, According to a Zillow Economist The Electric Pickup Truck Boom Turned Into a Big Bust
©2025 Bloomberg L.P.
View Comments
Nvidia’s Trump Tax of Little Worry to Investors Eyeing AI Riches
Published 2 months ago
Aug 14, 2025 at 11:10 AM
Positive
Auto