Peloton's Cotter sells shares for $1.2m after exercising options

Jennifer Cunningham Cotter, Chief Content Officer at Peloton Interactive (NASDAQ:PTON), sold 146,315 shares of Class A Common Stock on August 18, 2025, for approximately $1.2 million. The shares were sold at a weighted average price of $8.3685, with individual sales prices ranging from $8.3600 to $8.4150. The transaction comes as Peloton’s stock, currently trading at $7.83, has experienced significant volatility, dropping over 10% in the past week. According to InvestingPro, the company maintains a fair financial health score with a current ratio of 1.79, indicating solid short-term liquidity.

On the same day, Cotter also exercised options to acquire a total of 221,791 shares of Peloton’s Class A Common Stock. With a market capitalization of $3.19 billion, Peloton shows mixed signals in its financial metrics. InvestingPro subscribers have access to 13 additional key insights and a comprehensive Pro Research Report, offering deep-dive analysis of PTON’s financial health and market position.

In other recent news, Peloton Interactive Inc . is set to introduce significant product updates, including an updated bike and treadmill, along with new branded accessories. The refresh will feature an integrated artificial intelligence platform and major software enhancements, aiming to boost sales. Peloton’s recent fourth-quarter performance exceeded expectations, with better subscription numbers and lower churn rates, prompting UBS to maintain its Buy rating and $11.00 price target. Bernstein SocGen Group also acknowledged Peloton’s performance, reiterating a Market Perform rating with a $7.50 target, noting a 5% revenue beat and strong customer retention metrics.

Telsey Advisory Group maintained its Market Perform rating and $8.00 price target, highlighting Peloton’s adjusted EBITDA of $140 million, which significantly surpassed forecasts. The outperformance was attributed to strong execution, cost savings, and higher-than-anticipated hardware sales. Meanwhile, Goldman Sachs upgraded Peloton to Buy, raising its price target to $11.50, citing new management initiatives aimed at platform growth and monetization. These developments reflect a positive outlook from analysts on Peloton’s strategic direction and financial performance.

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